What is the one app without which no creator should live? In the 2025 Webby Awards, Entertainment Scroll asked this deceptively simple question to a dozen digital trail blazers who went the red carpet, and although the answers were different, some clear topics appeared.
First and foremost: If you don’t work on the go, do you create at all? From Capcut and Snapseed to Lightroom and Canva, the creators agree that their content is only as good as their changes. Raw film material? This is cute. But polished, scrolling contributions? That is the standard.
Creator also emphasized the need to remain inspired and organized. Pinterest was a point of contact for visual brainstorming, while notes-yes, this simple small standard app on her iPhone-one Shoutout received that he is the undunciated hero of Idea dumps and to-do lists. “You have to write down your thoughts and make sure that you have your to-do list,” said Caleb Simpson, who is known to ask the New Yorkers what they pay in rent.
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Then there is the question of mental space. Regardless of whether it is zoned or is a calm zone, even the most busy creators need a digital breather.
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But let us be real: this would not be a conversation about Creator, without some of them say that Tiktok is the one app you absolutely need. Actually three out of 12. Because where else will you see in the work one day, become trend and viral?
Every creator said the following without having to live:
There is an app for what your creative process looks like. And the chances are good, it is already in the pocket of her favorite creator.
